N-A-A Chapter 173
Chapter 173
“So, what you have to do is make your membership card valuable.”
Qin Xuan said with a smile.
“As long as you get customers to recognize your concept and make your membership card valuable, then you are considered successful.”
“After all, cards are just a form, a carrier. What’s more, it’s still necessary to let them spend in your hotel, and this is a means and way to stimulate consumption. ”
“Now you see what I mean?”
How to understand, it is simply a daigo empowerment that belongs to yes.
Huo Yingdong couldn’t help but shake his head with emotion: “I really want to know what is in your guy’s head, and why he studies business thinking so thoroughly.” ”
“It’s not business thinking, I’m studying human nature.”
Qin Xuan said with a smile.
“Love takes advantage of the small, this is the universality of people ~ kinds.”
“As long as you make others feel that you have taken advantage, then you – even if you have already won.”
Qin Xuan took a sip of milk tea and said with a smile.
“In fact, you are just giving away a small profit, and the effect is so immediate.”
Huo Yingdong nodded thoughtfully.
Indeed, as Qin Xuan said, this is equivalent to using leverage to continuously raise the opponent’s expected psychology at a very clever point in time.
And forget the price he had to pay in the whole process.
His eyes are always fixed on what seems to be an easy thing to achieve.
I have to say that this marketing method is still quite tempting, and it can be said that it is similar to the spread of the virus.
“It’s really better to listen to Jun than ten years of reading. Qin Sheng, if you open a lecture hall in the future, you must tell me, no matter how expensive the fee is, I will listen to it!” ”
Huo Yingdong said half-jokingly and half-seriously.
“Well, if I do open a lecture hall, I will count you among my students.”
Qin Xuan responded with a smile.
The two laughed.
……
At the same time, far away on the continent of Europe.
The “Qin Game” generation of game handheld developed by Qin Xuan Company has been successfully logged in to the country of Qi, the country of Qi, and the country of De.
And quickly became popular, and for a time became the most sought after fashion item among young people.
Yes, you read that right.
In Qin Xuan’s eyes, the “Qin Game” generation was originally just a game handheld, but after arriving in the country of Qi, especially the country of hair!
It has changed and has the attributes of a fashion item!
Whether it is a street hipster or a fashion show, many designers who basically think they are at the forefront of the trend regard the avant-garde “Qin Game” generation of game handheld as a key element and prop for going out on the street.
Therefore, the price of this game handheld, that is naturally the tide rises.
From the original electronic products that only cost $10 to get it, it has grown to $50!
And most importantly, this thing is still priceless!
In fact, if you think about it, you also know the reason, after all, this small handheld is mainly sold in Xiangjiang.
The first thing that needs to be supplied is naturally the local market in Heungjiang.
Up to now, Xiangjiang’s own market is far from saturated, so if you want to transport this product abroad, it is doomed that there will not be too much stock, it must be a small batch.
In the ancient East, there is a saying called “things are precious when they are scarce”, which also proves this truth.
When Qin Xuan learned that the handheld of the “Qin Game” No. 1 game that he had vacated upside down was treated so outrageously in Europe, he couldn’t help but be stunned.
“I only knew that foreigners’ money was easy to earn, but I didn’t expect their money to be able to earn to this extent.”
Qin Xuan shook his head and said with a look of emotion.
Immediately, he had another bold idea.
“System!”
“Ding! I’m here, is there anything in the host that I need to do for you? ”
“Scanning the Qin Game Generation Game Handheld, I need to upgrade it in a targeted manner now, can I do it?”
“Host please describe the upgrade direction.”
The system did not directly tell Qin Xuan whether the handheld of this game could be upgraded.
It seems that it also needs to understand Qin Xuan’s thoughts, and then synthesize the opinions of all parties and then make corresponding adjustments.
Qin Xuan didn’t think much and blurted out.
“I need to remove and replace the housing of the entire gaming handheld!”
After hearing Qin Xuan’s request, the system was silent for a few seconds, as if it was performing the corresponding calculus.
But soon, Qin Xuan heard the answer he wanted—”Ding!” Host requirements can be implemented. ”
“The cost is $100,000.”
The system quoted a “friendship price” that was quite outrageous and cheap, and even made Qin Xuan feel a little overwhelmed.
“Is it so cheap?”
Qin Xuan was stunned and said subconsciously.
“This price is too cheap, you are real, I am a little embarrassed.”
“Ding! The host does not need to be embarrassed, upgrading the removable shell is not a high-tech thing, so the amount of upgrades required is very limited. ”
After hearing Qin Xuan’s words, the system patiently answered for him.
After learning this situation, Qin Xuan’s heart calmed down.
Good, in that case, there is more room for manoeuvre. (Read violent novels, just go to Feilu Fiction Network!) ）
A smile appeared at the corner of Qin Xuan’s mouth.
I ask, what is the most expensive thing in this world?
That, of course, is an exclusive monopoly!
If only your product is unique in the whole world, no one can imitate it.
Then, even if you just sell a nail or a match, you will soon become a millionaire or even a multimillionaire.
Without him, because there are no competitors.
That’s why it’s so solitary and defeating.
And Qin Xuan, this game handheld in his hand, is already a product that has surpassed the times.
Coupled with his strong business acumen, it is only a matter of minutes to sell it out in an instant.
After paying $100,000, he got the design drawings for the removable case.
Compared to the previous product design drawing, this drawing is very simple.
It took less than two pages.
You know, the previous product design drawings, that is a big pile!
After seeing these drawings, Qin Xuan’s heart finally became steady.
Although these things may seem to have no technical content, they can set a very crazy gameplay in the future.
“Change the shell”.
Whether it is a game console, a mobile phone, or even a tablet that came out in later generations, there will be a protective case.
And what drives this fashion trend is shellism.
The corner of Qin Xuan’s mouth flashed a sneer.
Ask for flowers
He quickly went to the patent office and registered his idea and proposal with a lot of money.
Although the whole operation process, it takes two or three days.
But it is undeniable that Qin Xuan has thoroughly registered the patent of “shell replacement”.
In the future, whether it is a mobile phone or a tablet, if you want to “change the shell”, you will have to give Qin Xuan a copyright fee.
After all, this idea was first thought of and implemented by him.
And Qin Xuan was not idle in the past two days.
He embarked on several trendy designs.
In addition, he also called Sima Jianyun, who was far away in Europe.
The content of the call is not much, but the next move revealed is quite important.
It is related to Qin Xuan’s next layout.
Whether this work can succeed depends on Qin Xuan’s initiative this time.
“Co-branding with these luxury and trendy brands?”
Sima Jianyun was confused and didn’t understand it at all.
“Uh, boss, would you like to be more specific? I don’t quite understand the meaning of what you mean by this. ”
Sima Jianyun’s words made Qin Xuan speechless!
You know, the concept of co-branding has actually appeared since the thirties or so.
At that time, there was a designer brand Elsa Schiaparelli, and the luxury brand Chanel was the so-called “equal” rival.
Both sides were riveted to surpass each other.
In order to break this impasse, Chanel enlisted the most famous artist of the time, Savindo Del, to create a limited edition joint lobster dress.
Because the skirt is so hot, the concept of “co-branding” is well known to everyone, and it naturally opens a precedent for co-branding in the fashion industry.
At the same time, YSL also launched a very beautiful dress at this time in collaboration with the famous painting of the painter Peter Mondrian from the Dutch blue.
Since then, joint names between brands and artists have appeared from time to time.
Until later, the so-called co-branding evolved in a variety of ways, including but not limited to brand-to-brand co-branding, brand-to-IP co-branding, co-branding between brands and celebrities, and so on.
Of course, at this time, most of them are just joint names between brands and artists.
After all, no one was as wild as Qin Xuan.
What Qin Xuan asked for was to find old luxury brands such as Chanel, Gucci, Givenchy and Louis Vuitton to co-brand.
Yes, cooperate with his product “Qin Game” No. 1 game handheld, co-branded.
After Sima Jianyun heard this idea, his first reaction was confused.
After Qin Xuan patiently explained to him the meaning of the so-called joint name, Sima Jianyun’s next reaction was still confused.
“Boss, I still don’t quite understand, isn’t the Qin game handheld selling very well now?”
“Why do we have to go to such great lengths to link up with other brands?”
“Moreover, they are all luxury goods in the fashion industry, and in fact, they are not related to our products!”
For Sima Jianyun’s doubts, Qin Xuan didn’t say much, he just smiled.
“I know you’re full of doubts right now, but this time, you heard me right, just do as I say!”